Carl Jurisch’s 1957 Motoplan Concept: Personal Transportation Via Self-Propelled Sidecar
Carl Jurisch’s Motoplan Concept, introduced in 1957, offered a unique solution to the growing problem of personal transportation in American cities, particularly in the sprawling metropolis of Los Angeles. At the time, the sight of countless cars stuck in bumper-to-bumper traffic on the 405 freeway revealed the inefficiency and wastefulness of the traditional one-person-per-car model. Jurisch, a German engineer, envisioned a different future.
Jurisch firmly believed that the future of transportation relied on personal single-seat vehicles. He embarked on designing his innovative concept, taking inspiration from the motorcycle sidecar. The result was the Motoplan, a compact vehicle designed for a sole occupant.
The Motoplan featured a one-cylinder, four-speed, 173cc engine that produced just under ten horsepower. It boasted a top speed of 88 k.p.h., making it suitable for urban commuting. In a departure from conventional cars, Jurisch opted for a three-wheeled design, reducing the number of tires and enhancing the vehicle’s fuel efficiency. The droptop design would have been particularly well-suited for the sunny climate of Los Angeles.
Regrettably, Jurisch made a miscalculation by attempting to market his tiny car in New York City during the height of the tailfin craze, failing to recognize the preferences of the American market from his rural German perspective. Even in Los Angeles, where the Motoplan’s efficiency could have been a desirable feature, the general sentiment in 1957 America was not inclined toward economy and efficiency.
Out of the three prototypes that Jurisch built, two have since disappeared over time. Fortunately, one Motoplan was restored by a collector and was auctioned off last year, fetching a notable price of $103,500. This restored vehicle allows us to catch a glimpse of Jurisch’s innovative concept and appreciate his forward-thinking approach to personal transportation.
Reflecting on Jurisch’s Motoplan Concept, it’s clear that his vision was ahead of its time. While it may not have found success in the 1950s, his concept resonates strongly with the present-day challenges of urban congestion and environmental sustainability. As we continue to search for more efficient and sustainable modes of transportation, Jurisch’s Motoplan serves as a reminder of the potential for innovation and the importance of considering alternative approaches to personal mobility.
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